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How to Find Your First Ten Customers
A practical plan to find your first ten customers using lists, direct conversations and small proof, without a budget, a…
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Equity and Co-Founder Agreements: What to Settle Early
A plain guide to co-founder equity agreements: how to split ownership, why vesting matters, which roles to define and what…
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Cash Flow Basics: Why Profitable Businesses Run Out of Money
Understand cash flow basics, why a profitable business can still run out of money, and how to build a simple…
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How to Build an MVP Without a Technical Co-Founder
You can build an MVP without a technical co-founder. Here is how to scope it, fake the hard parts, use…
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How to Register a Small Business in India: The Basic Steps
Understand how to register a small business in India, from choosing a structure to opening a current account, and which…
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What Investors Actually Look For in an Early-Stage Startup
Understand what investors look for in an early-stage startup: evidence of demand, a credible team, honest numbers and a clear…
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How to Price Your Product or Service Without Guessing
Learn how to price your product or service using costs, comparison and value, then test the number so you stop…
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How to Find a Startup Idea Worth Working On
Learn how to find a startup idea worth years of your life, using problems you already see, cheap tests and…
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How to Write a Simple One-Page Business Plan
Learn how to write a one-page business plan that fits on a single sheet, forces honest thinking and helps you…
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From College Project to Startup: A Practical Roadmap for Student Founders
Your college project works and people like it. Here is a five-stage roadmap for turning it into a real startup…
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How to Validate a Business Idea Before You Spend a Rupee
Most business ideas fail on demand, not execution. Learn a six-step, zero-cost process to test whether anyone actually wants what…